• Our Work

Hocking Stuart

hockingstuart Armadale

Industry: Real Estate

Services Used: Social Media Management, Social Media Advertising

Platform: Facebook and Instagram

hockingstuart, now known as Belle Property, is one of Melbourne’s premier Real Estate Agencies.

  • The Challenge

High class homes, high class social media

Situated in one of Melbourne’s wealthiest areas, hockingstuart Armadale consistently deals with high class homes and high class customers. Such a brand requires only the best, high class social media content.

On face value it seems easy, if you’ve got pretty houses, you’ve got pretty content? Not so! The presentation of such houses on social media brings with it high expectations. Plus, it’s not always just about the house, it’s about the community, the lifestyles and the area.

  • The Challenge

High Class homes, High Class Social.

Situated in one of Melbourne’s wealthiest areas, Hocking Stuart Armadale consistently deals with high class homes and high class customers. Such a brand requires only the best, high class social media content.

Pretty houses, surely?

On face value it seems easy, if you’ve got pretty houses, you’ve got pretty content? Not so! The presentation of such houses on Social Media brings with it high expectations. Plus, it’s not always just about the house, it’s about the community, the lifestyles, the area.

  • The Strategy

Class and style all at once

Having great content to start with helped a lot. Utilising hockingstuart’s brand style guide combined with the excellent visuals meant the promotion of their stocklist could be visually appealing.

  • The Strategy

Class and style all at once

Having great content to start with helped a lot. Utilising Hocking Stuart’s brand style guide combined with the excellent visuals meant the promotion of their stocklist could be visually appealing

Lifestyle melded in.

Leveraging relationships with local cafes, businesses and community groups meant that we could create and publish content that explored what it meant to live in the area and how wonderful things could be.

  • The Result

Sold! To the man on the left.

Improved exposure for both the brand and their vendors can mean only one thing – more houses sold.

Engagements up 300%, Impressions up 500%.

Picking up from another agency who perhaps hadn’t leveraged things as well as possible, we were able to immediately (within a week) lift engagements up by 300% and impressions up by 500%. The numbers don’t stop, with follower numbers doubling within the first 6 weeks.

Some of our favorite projects

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    Teoma Group

    Teoma wanted to create a fresh and professional online presence that showcases their history, purpose and expertise in their field. The website needed to serve as a resource for information, education, and recruitment, while also conveying Teoma's values of diversity, professionalism and family-friendliness.

  • Phebra

    Due to the heavily regulated nature of their industry, Phebra was looking for a social media provider who understands their industry and its complexities, whilst also comfortably meeting their strict requirements.

  • hockingstuart Armadale

    Hocking Stuart is one of Melbourne’s premier Real Estate Agencies.

  • Outlaw 4×4

    Outlaw 4×4 is one of the most innovative names in the Australian diesel 4×4 performance market.

  • Eltham Chamber of Commerce

    Eltham Chamber of Commerce and Industry (ECCI) is a pro business association working to nurture, support and assist local businesses in the Eltham area.

  • vicpol

    Victoria Police

    Due to the heavily regulated nature of their industry, Phebra was looking for a social media provider who understands their industry and its complexities, whilst also comfortably meeting their strict requirements.

  • 614_1222 - DrClosed_2400x2400-v22 (1)

    Wentworth Healthcare

    Wentworth Healthcare was looking to upskill their team in paid social media advertising, in particular, Meta Ads, so they could deliver more effective paid ads to their audience in the Nepean Blue Mountains regions.

  • metcash linkedin

    Metcash

    As one of the largest retail groups in Australia, Metcash Australia aimed to initiate a more open dialogue with stakeholders, extending communication to shareholders, analysts, governments, and customers.

  • Untapped Group (Genius Armoury)

    The Untapped Group, together with AustCyber, was looking to launch an introductory cybersecurity course targeting young neurodiverse individuals in Australia. Untapped came to us with their concept which required its own form of branding that would appeal to their target market.

  • Tradesman Roof Racks

    With the emergence of digital marketing over traditional, Tradesman Roof Racks wanted to increase their marketing activities through online channels. They were looking to outsource this task to an external provider - enter Aston Digital.

  • Screenshot 2024-02-14 150031

    Teoma Group

    Teoma wanted to create a fresh and professional online presence that showcases their history, purpose and expertise in their field. The website needed to serve as a resource for information, education, and recruitment, while also conveying Teoma's values of diversity, professionalism and family-friendliness.

  • Phebra

    Due to the heavily regulated nature of their industry, Phebra was looking for a social media provider who understands their industry and its complexities, whilst also comfortably meeting their strict requirements.

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