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  • Our Work

Wentworth Healthcare (NBMPHN)

Wentworth Healthcare (NBMPHN)

Industry: Healthcare, NFP

Services Used: Social Media Training & On-Call Support, Social Media Advertising, Google Ads

Platform: Social Media, Google Ads, Google Analytics

Wentworth Healthcare is the provider of the Nepean Blue Mountains Primary Health Network (NBMPHN).

 

Wentworth Healthcare is a not-for-profit organisation which strives to improve the health and wellbeing of people in the Nepean Blue Mountains region of Sydney. Their digital channels play a pivotal role in helping the local community access the primary healthcare services they need and maintaining up to date local service directories.

  • The Challenge

Enhancing digital proficiency

Wentworth Healthcare was looking to upskill their team in paid social media advertising, in particular, Meta Ads, so they could deliver more effective paid ads to their audience in the Nepean Blue Mountains regions.

Wentworth Healthcare was also looking for ongoing support across aspects of all digital marketing including, social media reporting, Google Analytics and social media advertising.

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  • The Challenge

Enhancing digital proficiency

Wentworth Healthcare was looking to upskill their team in paid social media advertising, in particular, Meta Ads, so they could deliver more effective paid ads to their audience in the Nepean Blue Mountains regions.

Wentworth Healthcare was also looking for ongoing support across aspects of all digital marketing including, social media reporting, Google Analytics and social media advertising.

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  • The Strategy

Comprehensive digital training and support

Aston Digital delivered a full day in-person training session at Wentworth Healthcare’s office with their entire marketing team with course material provided for future reference.

Ongoing on-call support is available to the Wentworth Healthcare team for when they need help or guidance with anything related to their digital marketing. 

Providing a detailed monthly digital marketing report and holding a strategy meeting with the marketing team to discuss digital marketing performance and strategy going forward.

aston-social

  • The Strategy

Comprehensive digital training and support

Aston Digital delivered a full day in-person training session at Wentworth Healthcare’s office with their entire marketing team with course material provided for future reference.

Ongoing on-call support is available to the Wentworth Healthcare team for when they need help or guidance with anything related to their digital marketing. 

Providing a detailed monthly digital marketing report and holding a strategy meeting with the marketing team to discuss digital marketing performance and strategy going forward.

  • The Result

Empowering Wentworth Healthcare’s marketing team

Wentworth Healthcare’s marketing team are now able to confidently place and optimise their Meta Ads. 

Aston Digital has become an extension of the Wentworth Healthcare marketing team, being able to call us at any time with questions or to seek advice.

Wentworth Healthcare can easily track the success of their digital marketing efforts and report to stakeholders.

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Wentworth Healthcare can now confidently implement and optimise paid social media ads.

Through our comprehensive training and ongoing support, Wentworth Healthcare’s marketing team can efficiently and effectively run paid social media campaigns, whilst also being able to track and analyse performance.

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